September 14, 2025

Apple or repatriation of $200 billion overseas cash exacerbates acquisition Netflix speculates

Apple Retail Store Apple is reportedly planning to utilize the U.S. tax rebate policy for repatriating overseas cash to bring back approximately $200 billion from its international reserves. This move could significantly boost Apple's financial flexibility and support future growth initiatives. According to a report by GBH, a leading market research firm, Apple is likely to allocate this repatriated capital in three main areas: accelerating stock buybacks, increasing dividend payouts, and pursuing large-scale mergers and acquisitions (M&A). The potential for major M&A activity has sparked renewed speculation that Apple might consider acquiring Netflix. While GBH acknowledges that such a deal may not align with Apple’s traditional acquisition strategy, it suggests that the company might need to take bold steps to stay competitive in fast-evolving markets. The firm believes that even if Apple avoids deals exceeding $2 billion, it should look toward securing a stronger foothold in emerging sectors like streaming video. The competition in the streaming space is intensifying, with Netflix investing $8 billion this year alone, while Disney, Amazon, Facebook, and HBO are also heavily investing in original content. In this environment, GBH argues that now is the right time for Apple to make strategic moves and take a more aggressive approach in capturing market share. With the global tech landscape rapidly changing, Apple’s next steps could shape its long-term position in the digital entertainment industry. Whether through acquisitions or internal development, the company is expected to remain at the forefront of innovation.

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