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In the recent domestic lighting exhibition, Hung Hom does not take the usual path, and its series of traditional lighting products such as “king of costâ€, “red circle technologyâ€, “generator partner†and “classic high power†are exceptional. "Wake up."
“When everyone is developing LED lighting products, we have to push traditional lighting. Energy-saving lamps are our main products.†Yang Jiayong, head of Hung Hom Marketing, said that he hopes to quickly win the traditional lighting customers.
In fact, this year, Hung Hom also began to develop LED lighting. "At present, the phenomenon of homogenization of LED products is serious. Everyone shows LED lighting products, which is nothing more than a process of learning from each other." Yang Jiayong said that Hung Hom is also learning to accumulate LED lighting experience.
Although the mainstream products in the market are still traditional lighting, according to the statistics of the High-tech LED Industry Research Institute, the growth rate of the LED indoor general LED lighting market in 2011 has reached 37.78%, and the growth rate is expected to reach 64.52% in 2012; The penetration rate will reach 37.65% and is expected to reach 59.22% in 2013.
Many LED lighting manufacturers have begun to deploy channels, including listed companies such as Qinshang, Shiyida, Wanrun, Hongli Optoelectronics, etc., which have established LED lighting stores nationwide. Opus, Dehao Runda, NVC and other companies have also developed LED dealers. .
Although Hung Hom has a total of more than 2,300 agents worldwide, including specialty stores, counter stores and other channels. However, industry insiders said that LED lighting and traditional lighting belong to different products, and there are also many differences in channel layout.
More importantly, according to a survey of high-tech LED reporters, most of the country's LED lighting manufacturers have attacked traditional lighting channels on a large scale. At present, most lighting cities have already displayed LED lighting products.
"In fact, you will find that many LED lighting products in traditional lighting stores and counter stores are not supplied by traditional lighting manufacturers." The person said that if you only pay attention to immediate interests and do not look at long-term development, the future will face cruelty. Market competition. 
Game with LED, red dragonfly, insist on traditional lighting
[High-tech LED reporter Tang Guirong] When lighting companies are moving towards LED roads, Hung Hom Lighting Co., Ltd. is still afraid to enter the LED field.