Smart manufacturers are not eager to develop products, but first to open the entrance of smart home. Obviously, giants such as Google, Apple, Microsoft, Amazon, Intel, Baidu, Tencent, Ali, and Xiaomi are all smart manufacturers. In 2014, the giants collectively launched smart homes and formed a huge influence with the powerful halo effect. "All roads lead to smart homes", the giants have their own ideas and practices, but their main tricks to enter the smart home are these. Acquisition If you have a lot of money and want to build a smart home, but you know how to do it well, what would you do? The answer given by Google and Samsung is that they can directly acquire small companies. Acquisitions are undoubtedly the most direct, effective, and most influential method, which Google and Samsung have done well. Google's acquisition of "shocking the world, crying ghosts" is an exaggeration at all, at least stunned the entire smart home industry. Google has completed three acquisitions since the beginning of the year. They were the acquisition of Nest Labs, a smart home device provider, for $3.2 billion in January. In June, Nest Labs came forward to "collect" the video surveillance and security startup Dropcam for $555 million. In October, Nest Labs announced the acquisition of Revolv, a manufacturer of smart home control equipment, and Google’s three orders have been enough to raise Google’s position in the smart home industry. Although Samsung's acquisition is not as "rich and powerful" as Google, it is equally shocking. Samsung acquired SmartThings, a smart home platform company, for US$200 million in August. It is seen as keeping up with Google and preparing for the future against Apple. It is conceivable that Samsung can obtain a mature home automation platform with this transaction. In addition, about a week after Samsung announced the acquisition of SmartThings, Samsung acquired Quietside LLC, an American air-conditioning distributor, to further strengthen its smart home business. Cooperation If you don't want to spend a lot of money to play acquisitions directly, it is a good way to cooperate with other parties. In fact, not only in the smart home industry, but also cooperation in other industries is also one of the main themes. Because the way of cooperation not only helps the inexperienced to enter the industry quickly, but also reduces the development risk, it is naturally favored by many giants. Although the development of smart home is still immature, cooperation has become one of the most common development models. When it comes to cooperation in the field of smart home, Microsoft has to mention. On the surface, Microsoft's actions are not as strong, fierce, and shocking as Google and Samsung, but it can still have a certain impact in the smart home industry. In May, Microsoft started the road of cooperation in the smart home industry and officially entered the field of home automation through its cooperation with home automation technology company Insteon. In June, Microsoft announced the launch of the latest Microsoft Venture incubator, which will focus on the field of smart homes. The partner is the largest common property casualty insurance company in the United States-American Family Insurance (American Family Insurance). In addition to Microsoft's one-to-one partnership, there are many one-to-many collaborations in the smart home industry. For example, when Apple launched its smart home platform, the partners of “third-party smart hardware vendors†included a number of smart hardware companies around the world; the domestic partners of JD.com and Tencent when they launched the Super APP and QQ IoT platform respectively All are a group of partners. However, no matter what the cooperation relationship is, the cooperation will be conducive to the development of the giant's layout in the field of smart home. The development of standards Standards are not a "golden rule", but in the smart home industry, they still believe that "the one who gets the standard wins the world", so participating in the standard setting has become what many giants are eager to do. In addition to launching a smart home platform, Apple actually has a standard idea, but it is not common wireless technology standards such as zigbee, z-wave, wifi, and Bluetooth. Apple launched its smart home platform Homekit at the WWDC (Apple Worldwide Developers Conference) in early June. Homekit does not have hardware and requires Apple to cooperate with third-party hardware manufacturers, but third-party hardware must comply with standards similar to MFI. In October, it was reported that Apple officially completed the customization of its Homekit smart home platform hardware specifications and standards, and will pass the MFI (Apple MFI certification, which is a logo used by Apple for external accessories produced by its authorized accessory manufacturers. (Licensing) The licensing program will fully open this platform to smart home equipment partners. The smart home platform allows Apple to cooperate with other smart home companies, and the platform-related standards allow Apple to take the initiative in cooperation and development. In fact, in July, Samsung, Nest Labs and five other companies have already created the so-called "Thread Group". The "Thread Group" uses the same frequency and RF chip as Zigbee, and will focus on the development of a new wireless network protocol Thread for smart homes. redefine What is a smart home? If you don’t know the definition of smart home, let Xiaomi tell you. If you know the definition of smart home, it depends on how Xiaomi redefines it. Redefining smart home should be what all smart home companies want to do, but so far no company can really handle it, including Xiaomi. However, Xiaomi still mustered the courage to take this step of redefining the smart home. The way Xiaomi entered the smart home industry is very simple. At first, it wanted to use the so-called "light smart" smart router to occupy the user's home living room, but the effect was not obvious enough. Then Xiaomi planned to launch smart home products. However, before launching smart home products, Xiaomi put forward another concept-"True Smart Home". This form is actually similar to "hear the sound before seeing the person". The slogan of "True Smart Home" has been spread before the product has been released. It is undeniable that no matter what the "True Smart Home" products do, they are excellent for Xiaomi's entry into the smart home industry. Of course, as smart manufacturers, giants have more than four tricks to enter the smart home. In addition to the above, there are also software integration (Apple's smart home platform, JD.com's cloud super APP, Tencent's QQ IoT, etc.) and peripherals (Haier and other home appliance companies start with smart appliances) and other methods. It is worth mentioning that these methods are not all isolated, and the methods for giants to enter the smart home industry are usually not single. 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